Free Ebook Communicate!, by Kathleen S. Verderber, Rudolph F. Verderber, Deanna D. Sellnow
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Communicate!, by Kathleen S. Verderber, Rudolph F. Verderber, Deanna D. Sellnow
Free Ebook Communicate!, by Kathleen S. Verderber, Rudolph F. Verderber, Deanna D. Sellnow
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Now in its 14th edition, this ground-breaking, market-leading fundamentals of human communication text helps readers improve their communication competency by becoming proficient in using theory and research-grounded communication skills. Praised for its clear and concise writing style, this new edition includes increased coverage of how technology and social media are changing communication practices and offers guidelines for best practice. Lively contemporary examples and sample speeches ground theory, increase comprehension, and help readers become skillful communicators. COMMUNICATE! engages students in active learning through theory, application and skill-building exercises including speech action step activities that guide students through the speech preparation process. The role of ethics in communication is integrated throughout the text, and students can also apply ethical principles to case situations.
- Sales Rank: #528004 in Books
- Published on: 2015-01-06
- Original language: English
- Number of items: 1
- Dimensions: 10.70" h x .70" w x 8.20" l, .0 pounds
- Binding: Loose Leaf
Review
"...I particularly liked the skill building boxes as this reminds students that we are not simply covering communication principles but how to apply these principles in everyday life."
"Breaking down key points in speech preparation is essential in getting students to understand the entire process of creating a speech. I like how these [Speech Plan Action Steps] tackle each point one by one."
About the Author
Kathleen S. Verderber (Ph.D., University of Cincinnati) is Associate Professor of Management Emeritus at Northern Kentucky University. She holds an M.A. in speech communication, as well as an M.B.A. and a Ph.D. in organizational behavior from the University of Cincinnati. Dr. Verderber has consulted with various civic, professional, and business organizations. She has published numerous articles in several journals, and has presented papers at communication and management conferences.
Rudolph F. Verderber, Distinguished Teaching Professor of Communication Emeritus at the University of Cincinnati and former National Speaker's Association Professor of the Year is one of the all-time best-selling communication studies authors. The strength of his basic texts lies in his ability to explain and exemplify concepts, theories, and skills to introductory level students. His Cengage texts-COMMUNICATE, THE CHALLENGE OF EFFECTIVE SPEAKING, COMM, and SPEAK-have a reputation for being student favorites due to their accessible presentation of theory and skills.
Deanna D. Sellnow is the Gifford Blyton Endowed Professor of Communication and Director of Undergraduate Studies in the Department of Communication and of the Division of Instructional Communication at the University of Kentucky. She conducts faculty development workshops on instructional communication pedagogy and has published her research in regional, national, and international journals. Her research interests include the rhetoric of popular culture, particularly music as communication, and instructional communication. She is co-author of COMMUNICATE! COMM, SPEAK, and THE CHALLENGE OF EFFECTIVE SPEAKING, all with Cengage Learning.
Most helpful customer reviews
0 of 0 people found the following review helpful.
Speech class.....Renting
By A. C. Brown
Required for speech class; I think renting books is the best way to go. I have so many books from college that I should have gotten rid of and taking up space.
0 of 0 people found the following review helpful.
Overpriced. Stop ripping off college students.
By AP
College books are way too overpriced. There should be a federal law to keep college books under $50.
1 of 2 people found the following review helpful.
1st Impression
By Conure fan
So far I've read two chapters (chapter 11 and 12) and it's impression on me is pretty clear. The author is a little over the top with her examples of speeches and topics. Environmentalism, vegetarianism, ect. Holy cow, are you the same author that wrote the part about marginalization in chapter 11? It seems to have a bias.
So far the material isn't difficult and even though this is for a college class, it is no harder than something back in high school would have been. Not terrible, but a little lame.
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